BARCO UNIFORMS
Premium Healthcare Apparel
Los Angeles, USA
At Barco Uniforms, I design across all marketing channels, email campaigns, social media, promotional collateral, and print, for the full house of brands including Grey's Anatomy by Barco, Skechers by Barco, and Barco One. The challenge is aligning these distinct brand worlds under one cohesive system while respecting the separate guidelines of licensed partners, leading concept development from pitch decks to launch campaigns while maintaining brand consistency across every digital and physical touchpoint.








Spinelli Kilcollin
Luxury Jewelry Brand
Los Angeles, USA
As in-house graphic designer, I designed across all marketing channels, email campaigns, social media, promotional collateral, and print materials for wholesale and retail, maintaining brand consistency across digital and physical touchpoints.






GRAVIS
Premium Apple Reseller
BERLIN, GeRMANY
I designed campaign assets across web, social, email, and in-store channels. I also contributed to the brand styleguide, maintaining Apple's clean aesthetic while building Gravis' own visual identity across all touchpoints.












LIBERATED PLANET STUDIO
ART&PERFORMANCE COLLECTIVE
VANCOUVER, CANADA & Los Angeles, usa
A four-year freelance collaboration with an art and ecology program. I built and maintained their visual identity from scratch. Website, posters, a printed zine, social media, and email campaigns, keeping a cohesive brand across all formats.








SUSANNE HERRMANN
PHYSIOTHERAPIST
MARBURG, GERMANY
The client had recently opened her own physiotherapy practice in Marburg and needed a visual identity for the launch. The brief called for a logo that could function both as the practice’s mark and as a large printed element for the studio window, providing privacy for patients while remaining legible from the street.


HEADLANDS CENTER FOR THE ARTS
CALIFORNIA, USA
Risoprinted poster designed for a collaborative residency project at the Headlands Center for the Arts, expanding political-ecological vocabulary around justice, equity, and climate.



Drawing my everyday surroundings in LA is a way to linger on the small things and actually notice where I am.




BARCO UNIFORMS
Premium Healthcare Apparel
Los Angeles, USA
At Barco Uniforms, I design across all marketing channels, email campaigns, social media, promotional collateral, and print, for the full house of brands including Grey's Anatomy by Barco, Skechers by Barco, and Barco One. The challenge is aligning these distinct brand worlds under one cohesive system while respecting the separate guidelines of licensed partners, leading concept development from pitch decks to launch campaigns while maintaining brand consistency across every digital and physical touchpoint.








Spinelli Kilcollin
Luxury Jewelry Brand
Los Angeles, USA
As in-house graphic designer, I designed across all marketing channels, email campaigns, social media, promotional collateral, and print materials for wholesale and retail, maintaining brand consistency across digital and physical touchpoints.






GRAVIS
Premium Apple Reseller
BERLIN, GeRMANY
I designed campaign assets across web, social, email, and in-store channels. I also contributed to the brand styleguide, maintaining Apple's clean aesthetic while building Gravis' own visual identity across all touchpoints.












LIBERATED PLANET STUDIO
ART&PERFORMANCE COLLECTIVE
VANCOUVER, CANADA & Los Angeles, usa
A four-year freelance collaboration with an art and ecology program. I built and maintained their visual identity from scratch. Website, posters, a printed zine, social media, and email campaigns, keeping a cohesive brand across all formats.








SUSANNE HERRMANN
PHYSIOTHERAPIST
MARBURG, GERMANY
The client had recently opened her own physiotherapy practice in Marburg and needed a visual identity for the launch. The brief called for a logo that could function both as the practice’s mark and as a large printed element for the studio window, providing privacy for patients while remaining legible from the street.


HEADLANDS CENTER FOR THE ARTS
CALIFORNIA, USA
Risoprinted poster designed for a collaborative residency project at the Headlands Center for the Arts, expanding political-ecological vocabulary around justice, equity, and climate.



Drawing my everyday surroundings in LA is a way to linger on the small things and actually notice where I am.




Ulrike Zöllner is a graphic designer creating illustration-led visuals for campaigns, posters, books and cultural projects. They work across freelance collaborations and in-house teams, with experience in commercial brands. Please reach out if you are interested in collaborating or seeing the most recent painting pricelist.
design@ulrikezoellner.com
